So it’s another augmented reality business card.  This time from the company Genuine Interactive.  The use of a 3D video landscape within the augment is cute, but there’s one major flaw with this application.  It requires the use of a PC. 

Don’t get me wrong.  I’m all for the AR business card.  I even requested one.  But I need to be able to see it with my smartphone so I can show it to someone on a business trip.  Requiring me to be near a PC to view the AR business card doesn’t mesh well with the social nature of business greetings. 

There are four or five different companies working on AR business cards right now.  They should band together and make iPhone and Android apps for seeing these cards and release the apps for free.  Let the content of their creation be the selling point.  Otherwise this concept will die to the friction of using it. 



Thomas K. Carpenter

Thomas K. Carpenter is a full time contemporary fantasy author with over 50 independently published titles. His bestselling, multi-series universe, The Hundred Halls, has over 25 books and counting. His stories focus on fantastic families, magical academies, and epic adventures.

  • Well, you couldn’t make an iPhone application for this, since Apple is very short-minded on the use of their APIs and didn’t release the APIs that would allow to analyze the video feed (detect and track the marker). You could do it for Android, though, since these limitations do not exist.
    I agree the app should be free, and the sellingpoint is the AR card itself…

  • Hi!! Thanks Again for this Video. I can’t wait to create my own Business Card. I ‘ve just seen your tutorial video on youtube. Pretty Impressive!! You make me realize that I can achieve some Big AR projects. Can I put a link to your site into my blog section? Hope see you soon and talk to you more of my AR Ultimate Knowledge project.

  • On the other hand, if someone just wrote a phone app that takes a QRCode containing a url, goes to that URL and displays a KML from that URL aligned to the original Qr code, youd have a standard system for anyone to make these things without even using a company.

    Although, naturally, youd lose the skype/email functions and it would just be displaying a mesh.

  • I agree on the comments about the iPhone although I hear they may be openign thngs up more in the near future. for us this was just a fun project. We’re not trying to sell it. So if anyone wants the code we used or some help just let us know.

  • {"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}