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Three Things We Can Learn From Disney

Tweet Last year at ISMAR09, the keynote speech from Mark Mine of the Disney Imagineering group, really intrigued me.   I had been a hardcore Disney hater before that, but Mark’s behinds-the-scenes look at the technology of Disney, specifically how they used augmented reality, softened my stance. Cue forward almost one year exactly, in a strange twist […]

NAB 2010 Show Sets Super Augmented Reality Session

TweetI haven’t done many press releases as of late, but this one caught my eye due to the various partners involved–“Key Figures from Nokia Research Center, Total Immersion, Walt Disney Imagineering & More To Discuss Cutting-Edge Blend of Reality and Computer Generated Content.” *** press release *** WASHINGTON – The NAB Show, the annual conference […]

Total Immersion’s Ghost Hunting Experience

TweetMark Pine, the keynote speaker from Disney Imagineering at ISMAR09, gave the audience compelling reasons why truly interactive experiences are the future of entertainment and the one I remember most was: “It’s about connecting with the user.” Total Immersion has recently partnered with Hanwa Co. (Japan) to create a live action augmented reality video game […]

Interactive Entertainment using Augmented Reality

TweetThe use of augmented reality in our daily lives is still a few years away.  The technology and business model hasn’t yet reached the point where it’s cheap enough for the masses. The entertainment business is a different story as they’ve been using augmented reality for some time now.  My eyes were opened during the keynote […]

ISMAR09 Day One

TweetToday marks the first day of ISMAR09 which has been the Workshop Day.  I participated in the Industry Workshop which was chaired by Noora Guldemond from Metaio.  I’m not going to go into a ton of detail today because there’s not much time until the next event, but the presentations and discussions were excellent.  The […]