25 Things I Learned At ISMAR09

Inspired by Joe’s “50 Things I Learned at ISMAR“, I’m going to take a crack at 25 things since I was only there for half the conferance. 

1. Participation in ISMAR doubled from 2008 to 2009.

2. In the next six months it’s important that a few AR companies have success so funding will flow for the others. 

3. Projections should be used in big interactive spaces to allow for a shared augmented experience.

4. The Disney Imagineers showed us how AR can make a difference right now.

5. HMDs will bring stripper poles to every corner.

6. Magic lens is or isn’t the answer for AR.

7. Lots of great research isn’t making it to commercial usage. 

8. Apple must open up their video API, now!

9. Don’t wait.  Use the technology at hand to make the killer AR app.

10. Place is the new social networking. 

11. Augmented reality is NOT following Moore’s Law (but it can with enough money.)

12. Disney teaches us that the technology has to be invisible. 

13. Sell the experience not the technology.

14. Stop trying to reinvent old games using AR.  Create your own category. 

15. Augmented reality should be about 4D (don’t forget about time!)

16. We need indoor locative solutions.

17. History can be reborn with the right magic telescope.

18. Light-weight, fashionable HMDs aren’t ready yet.

19. Conferances at the same hotel at the Mountain Dew Tour makes for interesting people watching. 

20. I’m excited about the future of AR.

21. I saw at least five applications for AR on my factory floor, but no one is developing a commercial product for me to purchase.

22. Leverage the military to fund development for commercial.

23. I learned as much in conversations outside of the conference rooms than I did in them.

24. Don’t forget to tell a story.

25. Augmented reality pets don’t chew on the furniture (unless you want them to.)

This entry was posted in augmented reality and tagged , , , , , , , . Bookmark the permalink.